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connecting you to what matters

5 Tips for Going ‘Live’ on Social Media for Business

CVAR encourages members to use Facebook live, Instagram and other social media video tools to promote themselves–their “brand”–and their business. In real estate, visuals often have more of an impact than text, which makes live videos an excellent tool for agents. You can show potential clients inside homes, go behind the scenes, or highlight neighborhoods […]

Tech Companies Pledge Funds for Housing

A tech company paying six figures to a college grad–or someone right out of high school–might seem like a dream, if finding housing they could afford wasn’t such a nightmare. Average rent for a one-bedroom apartment in San Francisco is about $3,700, in Los Angeles it’s about $2,500. The median family income for the United […]

5 Tips to Source, Share, Schedule Your Social Media Posts

The best way to avoid being overwhelmed, wasting time and getting sucked into the addictive nature of social media is to have a plan. Here are five tips for creating effective social media posts and scheduling them out in advance. 1. Use local real estate information (micro-economic data) Find photos, or take great photos of […]

New Agents: Building a Strong Online Presence

You’ve gotten your license, have taken the necessary steps on paper, and (hopefully) know that cultivating your client network is crucial to success–but that’s only the start. Now how do you launch a successful real estate career, leveraging the powerful and cost-effective tool of social media to grow your online presence? For those of us not fortunate […]

Staying Safe With Social Media

Problem: Savvy real estate professionals like yourself frequently update your presence on Facebook, Twitter, and LinkedIn. However, because of the nature of your work, you are likely to have “friends,” followers, and connections whom you don’t know. Solution: Following these basic steps can help you avoid exposing yourself or your data to risk through social media tools. […]

Replacements for Facebook’s ‘Likely to Move’ Ads

Real estate professionals accustomed to using Facebook’s “likely to move” ads are receiving notice that the social network will be shutting down the feature in mid-August. If you’re currently using the Facebook tool, you may be searching for another avenue for customer outreach and ad targeting online. Facebook’s “likely to move” ad platform culls data […]

6 Ways to Start Using Twitter in Your Real Estate Business

As a real estate professional, creating a strong social media presence is an essential part of your overall marketing strategy. Not only does it create visibility, but it can also lend credibility and authenticity to your business, thereby positioning you as the local expert. So where do you begin? Use these 6 ways to help […]

March 5 CVAR At A Glance

Featured Classes and Events Sign up below for the free YPN Forum coming Wednesday, March 7, at 9 a.m. March 5 | CRMLS Training – Free March 6 | The Digital You: Leveraging Realtor.com to Benefit Your Business – Free March 7 | YPN Forum – Sarah Trent Miranda of CRMLS – Free! March 8 | Loan […]

Jan. 22 CVAR At A Glance

Featured Classes and Events CLICK for more on the Jan. 31 Commercial Investment class at CVAR! Register now for one of the most exciting events for real estate professionals–still only $19! READ MORE Jan. 22 | CRMLS Training – CVAR East Jan. 22 | Broker/Sales License Cram Jan. 24 |  Plan for 2018 Changes Jan. 26 […]