by Laurie Schenden CVAR Director of Communications & Marketing Evil schemer or technological innovator? Either way, some say industry leadership should get credit for much of Zillow’s dominance, if not its success. Some real estate professionals try to look at the positives that have occurred over the course of the company’s growth, such as how […]
Time to Sell Your Brokerage?
A majority of firms (79%) comprise a single office, typically with three full-time licensees, according to the National Association of Realtors’ 2017 Profile of Real Estate Firms. This causes many broker/owners to lament their lack of inventory, their relevance in the market, and their ability to stay current with technology. Owners of larger operations often share these […]
Stop Problem Agents From Wrecking Your Brokerage
Out-of-control real estate agents come in many forms, but every brokerage has to contend with them at some point. There’s the Hot Mess, the agent who isn’t organized and fails to communicate; the Know-It-All who has all the answers but for whatever reason just can’t close a sale. And meanwhile the Diva of the office […]
Starting a Brokerage: Why Do It?
I didn’t always aspire to own my own real estate company; I wasn’t even sure I wanted to be an agent. But once I sold my first property five years ago, I knew that real estate was the career I wanted for the rest of my life. There are countless reasons why I wanted to […]