Featured Classes and Events
Click Links to Register
- July 26 | Free HERO Lunch & Learn – CVAR East
- July 29 | Notary Masters Seminar
- Aug. 2-3 | Help Clients in Search for Green Home – Free!
- Aug. 4 | Mastering Your iPad for Real Estate – CVAR West
4 Ways to Honest Sales Relationship
It takes being more than a good salesperson to connect with prospects on that level. Here are four strategies to build a deeper, purer relationship with potential clients. Your actions are most natural when you feel relaxed and confident in your own skin, and people can connect to that. But no matter how well trained you are, you’re not in your most natural state when you’re trying to make a sales pitch. Instead of trying to get a prospect to connect with you and your services, sometimes the best way to facilitate actions that are pure is to connect to them first — by listening.
Challengers to Your Open House
When you invite the public to view your listing, you attract many potential buyers who are on the fence and so will give you the runaround. Shannon Ensor, GRI, of Sky Realty in Austin, Texas, offers tips for recognizing some of the people you’ll meet and how to tap into what they want.
Today’s first-time buyers want a home that meets their needs now and in the future. Seventy-five percent of first-time buyers say they prefer to skip the starter home and find a house that meets their long-term needs, according to a survey commissioned by Bank of America in earlier this year.
5 Stats to Gauge the Market
So those first-time buyers make up a third of the home buyers right now. The NAR has come up with some key indicators from its latest housing report: Prices, Housing Inventory, Days on the Market, Distressed Sales and All-Cash Sales.
Dial in With Phone-A-Friend July 28
On July 28, Citrus Valley Association of REALTORS® will host a Phone-A-Friend phone bank to support the REALTOR® Political Action Committee and the REALTOR® Action Fund. From 10 a.m. to 3 p.m., our volunteer REALTOR® members will be calling their colleagues and friends to help them learn about RPAC and RAF and get involved. See the flyer below for an overview of what these organizations do and what they’ve accomplished.
CLICK to get involved
In Case You Missed Last Week’s Issue:
How to Take Better Phone Videos
When you need to capture a quick video of a listing or area for a client, your phone may be all you have. You can still take some quality videos to share on the go and from your phone. For some tips on capturing better videos from your smartphone: CLICK HERE.
Lobbying behind the scenes against laws that hurt the real estate industry and make home ownership less affordable for your clients are the REALTOR® Political Action Committee (RPAC) and REALTOR® Action Fund (RAF).
Citrus Valley Association of REALTORS® is encouraging members to find out more about the fight against upcoming legislation that could devastate the California real estate industry. Come into any of our three offices to find out how REALTOR® members can get a FREE CVAR tool kit through Aug. 15. READ MORE
6 Tips to Help Clients Save for Home
Fifty-two percent of Americans plan to buy a home in the next five years, according to a BMO Harris report. Saving for a down payment is one of the biggest challenges. A down payment is often the largest single payment a consumer makes in their lifetime. The ABA Foundation recently highlighted six tips that you can share with buyers, to help them cut costs and start saving for that down payment.
Directing Clients to Your Website
Fifty-six percent of customers say they find print collateral to be the most trustworthy type of marketing, according to research by Compu-Mail, a national direct-mail and digital marketing firm. Whether you’re reaching out to current clients or looking for new leads, here are some tips can help you increase website traffic through direct mail. READ MORE
3 Ethics Changes You Need to Know
You can meet the longstanding requirement of the REALTOR® Code of Ethics to disclose your firm’s name in online advertising by linking to a display that contains the required information. Now you don’t have to squeeze the information into the small format required by microblogging platforms like Twitter.
CVAR West – Now Open Saturdays!
CVAR members now have two offices to choose from for their real estate needs on Saturdays. CVAR West, at 1170 Durfee Ave., Ste. A, in South El Monte, will be open 9 a.m.-1 p.m. each Saturday.
Previously, CVAR East, at 8229 Rochester Ave., Ste. 120, Rancho Cucamonga, had been the only place to shop at a REALTOR® store or get membership needs addressed on the weekend.
CVAR Headquarters, 540 E. Route 66, in Glendora will retain its Monday-Friday schedule.